What Reloaded Advertising did for Warner Bros. Records, It Can Do for Your Company

 

Campaign Snapshot

Advertiser: Warner Bros. Records
Service: Dynamic In-Game Advertising
Price Model: CPM
Targeting Strategy: Geo-targeting the UK

Summary

Starting September 24th, 2012 and running until October 14th, 2012, we ran the Dynamic In-Game Advertising campaign for Warner Bros. Records, one of the largest record labels in the World.

The campaign was promoting the album called “The 2nd Law” by English band “Muse”. The campaign geo-targeted UK only, and ran in various games for the Xbox 360 and PS3 consoles.
 
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